Gulliver E-Comm

Gulliver E-comm is a Software as a Service (SaaS) platform for Visitor Attractions to enable them to sell more tickets by Crowd Convert and Rubber Cheese.

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This mobile first online ticket booking solution enables ticket sales in as few as two steps. It does away with unnecessary data capture and conversion killing, repetitive upsells to get the online booker to complete a purchase as quickly as possible.

Gulliver E – Comm will integrate to your existing ticketing system so there’s no need for massive changes to an attraction business, indeed it is already integrated to two of the most widely used systems in the UK and can be deployed in as little as two weeks. 

Key benefits

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2 Step Checkout

Enable customers to checkout with as few as 2 steps

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Integrated

Designed to integrate with all the leading ticketing systems

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Easy Install

Install via a Google Tag Manager or your Content Management System

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2 Step Checkout

Think about your guests sat on the sofa on Thursday night wondering what to do this weekend?  They want an easy decision and an easy checkout so they can get on with enjoying their visit

On average it takes 8 steps to complete the purchase of tickets from an attraction website.  But why?  Why do attractions do this in a world where you can buy in 1 click from Amazon?

We believe that gathering too much data, and upselling too much too soon in the relationship with a customer, harms your sales, by sacrificing conversion rates in the vain hope of a larger order.

Gulliver E-Comm offers a different approach.

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Integration

Imagine going to an attraction, and having to queue in one line if you're a member and one if you're a day visitor, just because the turn styles are connected to different systems.

Well you don't have to imagine too hard, because it's a reality for many attractions because their ecommerce sales aren't fully integrated.

Gulliver E-Comm offers a different approach.

By integrating with your existing ticketing system, every sale online appears as a normal ticket bought through your ticketing system, meaning all your scanners, front-of-house processes and reporting are fully integrated.

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Easy Installation

Gulliver E-Comm is compatible with all content management systems, and is super easy to install.

Add a tag to Google Tag Manager, and embed Buy Now buttons across your site that:

  • Link to our fast checkout that optimises ticket date based on data about your attraction and personalisation information about your guest;
  • Link to a particular date and ticket type; or
  • Link to a calendar picker
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About us

Rubber Cheese builds remarkable websites that create better experiences for visitor attractions and their guests. We help leading attraction and destination brands like Cambridge Science Centre, Eureka! The National Children’s Museum, The Mary Rose, Pensthorpe, National Parks UK, Holkham, Visit Cambridge and The National Marine Aquarium stand out online and attract more people to visit.

We have distilled all of our knowledge and experience of attraction marketing sites into Gullivr Web. 



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We're proud to work with these amazing attractions

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In this video, recorded as part of the Skip the Queue Podcast, hear from Crowd Convert Founders Andy Povey and Paul Marden about their philosophy behind Gulliver E-Comm

 

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